Zaira by Fameda is the realization of a lifelong dream, born from the heart of Fameda Abdul Hasis in Thrissur, Kerala. Built on passion and purpose, the brand reflects her belief that everyone deserves exquisite, unique accessories.
The name โZairaโ is a beautiful tribute to her family โ created by combining the first letter of her sonโs name Zeeshan (Z) and the last four letters of her daughterโs name Saira (AIRA). It symbolizes radiance, brilliance, and the light that inspires her every creation.
The journey began in 2014, when Fameda handcrafted jewellery and accessories for her daughter and others who admired beautiful details. With time, the demand for lasting quality and timeless beauty grew stronger.
In 2020, she expanded her creativity into everyday style by launching a loved range of hair accessories, especially scrunchies that won hearts across many homes.
After a short yet meaningful pause, Fameda reignited her core dream in 2025 with a powerful new direction โ Enduring Jewellery.
Today, Zaira by Fameda specializes in premium Anti-Tarnish jewellery and elegant keychains โ crafted to shine effortlessly and last beautifully. Each piece marks a moment, a memory, and the brilliance every person carries.
Since 2014, this journey has been one of passion, family and purpose โ and we invite you to experience the enduring elegance woven into every creation.
